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Buy-to-let in Swale

Yields, prices, demand and local risks for Swale, covering Faversham, Sheerness, Sittingbourne.

Gross rental yields across Swale are 5.2% on terraced houses and 4.6% on semi-detached houses, depending on the kind of home each town's prices point to. Entry prices across its 3 ranked towns run from £247,000 to £320,000. Prices across Swale moved +4.7% over the last year and +35.0% over ten years.

Swale in figures

Gross rental yield
4.6% to 5.2%
By kind of home, across Swale
Entry price, across its towns
£247,000 to £320,000
The cheapest postcode district's median sale
Price move, 12 months
+4.7%
UK House Price Index, across Swale
Price move, 10 years
+35.0%
UK House Price Index, across Swale
Population
160,671
Swale, +6.7% growth
  • Semi-detached houses across Swale let for £1,240/mo against a median sale of £325,000 there: 4.6% gross before costs, on ONS rents and sold prices for the whole authority.
  • ONS puts the median rent across the whole local authority at £1,114/mo, which is the figure to check an asking rent against.
  • Prices across Swale rose 4.7% over the last year on the mix-adjusted UK HPI, which is measured for the whole local authority.
  • Prices +35% over ten years (Swale)
  • Agriculture, forestry and fishing: 6.2% of jobs against 1.4% across Great Britain (Swale)
  • £22,000 stamp duty with the 5% surcharge on a £320,000 buy-to-let
  • 1 regeneration award (Swale)
  • 610 homes added across Swale
  • Band D £2,406 (Swale)
  • 0.8% long-term empty across Swale
  • +17% five-year forecast for South East as a whole (Savills), not this area

These figures are from Clarity's monthly ranking dataset, one method across every place so they compare. The Swale report measures the area in more depth over its own twelve months, so its figures are the ones to quote.

What sits behind the figures

Prices across Swale moved +35.0% over ten years on the UK House Price Index.

Agriculture, forestry and fishing is 6.2% of employee jobs in Swale, against 1.4% across Great Britain (2,250 jobs in 2015, 3,500 in 2024). Where one industry carries that much of a local economy, rents and prices tend to move with it. Employee jobs across Swale moved +7.7% from 2015 to 2024 (ONS Business Register and Employment Survey).

51% of the energy performance certificates lodged across Faversham's postcode districts are below band C (10,399 certificates). Clarity measures areas rather than individual homes, so this is the share of the local stock likely to need energy-efficiency work before it meets a band C standard, not a survey of any one property.

A buy-to-let at £320,000 pays £22,000 in Stamp Duty Land Tax, including the 5% surcharge on additional homes.

The five-year forecast quoted above (Savills, South East) is a regional figure for South East as a whole, not a forecast for Swale, and Clarity does not rank on it.

Towns in Swale

Ranked towns covered by the Swale report
TownEntry priceGross yieldTenant demand
Faversham£320,0004.6%semi-detached houses5/10
Sheerness£247,0005.2%terraced houses4.3/10
Sittingbourne£274,0005.2%terraced houses4.8/10

Each yield is Swale's, for the kind of home that town's prices point to, and the year's price move is measured across Swale as a whole, so towns pointing to the same kind of home share a yield.

The Swale report

The full report measures Swale from its own sales: sold prices and rents for each type of home, the year's price move, crime per resident and worker, flood risk, planning designations, housing delivery and regeneration funding, with a worked buy-to-let deal on your own budget. This edition was built in October 2026.

Read the cover of the Swale report, free, with its headline figures, before you decide.

You own this report

The latest Clarity PDF report for Swale, monthly rebuilds included.

Owned

Read a full Liverpool report, free to see everything a report contains.

Compare it with everywhere else

The investment map ranks Swale against every other place we cover, on your own budget and strategy. Questions about the figures or about us are answered here.

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